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5 Ways to Create B2B Content in Boring Industries [Infographic]

Does anybody care what I'm writing about? A question most of us B2B writers ask ourselves on a regular basis. Because, let's face it, some of the things we write about are just plain boring. But it doesn't matter what we think - our job is to make the reader fall in...

How to Steal your Competitor’s Traffic [Step-by-step Guide]

There's one thing I find more satisfying than increasing web traffic: Stealing competitors' traffic. But hey, if I can offer the searcher more value then it's fair game, right? Over the year's I've created a method in which any company can reverse engineer...

A Plain English Guide to B2B Content Marketing

The term 'content marketing' gets thrown about a lot. And I'm not surprised. There are over 2 million blogs posted every day, and each has the objective of capturing someone's attention. Somewhere along the line, the purpose of creating content has been lost. Content...